On October 27, search changed forever. Did you notice?
If you have ever been around someone doing a technical SEO audit, it’s likely that you are familiar with the technique of using View Source in a web browser, which allows you to see the initial HTML...
View Article5 Bazaarvoice experts answer your consumer-generated content questions – Video
We hope you enjoyed our virtual bootcamp “Maximizing Your Social Currency: How Consumer Feedback Drives Sales” and that we met our goal of showing you new ways the consumer voice can help build your...
View ArticleThere’s a hole in your funnel – how Automotive websites can better serve car...
"West Virginians deserve the right to choose how and from whom they purchase their vehicles. We will return next year to fight for consumer choice." - says Elon Musk’s Tesla Motors after West Virginia...
View ArticleThe word on Word-of-Mouth
The amplification effect: Any brand that sells products through a retailer can benefit by syndicating their consumer reviews throughout the Bazaarvoice retailer network, thereby amplifying the impact...
View ArticleBecoming an audience architect
We, as experts of consumer engagement and stewards of our clients’ brands, must understand people’s thoughts, opinions and desires on a very texturized and nuanced level. This depth of insight allows...
View ArticleFrom turkey to terabytes: how Bazaarvoice analytics help decode the year’s...
Question: What do you have when you manage one of the world’s largest networks? Answer: Insights! Because Bazaarvoice works with more than 4,000 of the world’s retailers, brands, and service providers,...
View ArticleThe top 10 Bazaarvoice blogs of 2015, part two
For our final blog post of 2015, we’re counting down the top posts of the past year to see where we’ve been—and look ahead to the future. In our previous installment, we covered numbers ten through...
View ArticleLead or get left behind: top 3 retail trends from NRF
Artificial intelligence, smart fitting rooms, and customized garments are all top of mind for retailers around the globe. There has been an acceleration of technology’s application to the shopping...
View ArticleRecognize your full ROI now: quantifying your offline impact
One of the perks I have enjoyed in working at Bazaarvoice is the ability to satiate my "inner data geek" with the myriad consumer insights contained across millions of pieces of consumer-generated...
View ArticleWinning with consumer-generated content: 5 things the very best companies do
Today we announced the first Bazaarvoice CGC Index, a comprehensive analysis of how our best-in-class brand and retailer clients won with consumer-generated content in 2015. To develop the Index, we...
View ArticleData is the new currency
Data is the new currency. More and more, companies are turning their attention to creating new ways to generate consumer-generated content (CGC). Those who are successful can increase their value to...
View ArticleBazaarvoice celebrates creativity at Cannes Lions 2016
1. What were the biggest trends you saw at Cannes Lions 2016? While I saw many interesting trends at Cannes this year, the four that stood out most to me were: (1) Mobile: The continued growth of...
View ArticleHow to prepare your company for Black Friday in 3 easy steps
Ok, so it isn’t easy, but it is well worth it! Black Friday through Cyber Monday – the four busiest days of the retail year. The average consumer views this four-day period as a time filled with...
View Article2017 Marketing predictions: What to expect in the new year
As January comes to a close and we settle into 2017, it’s a fitting time to reflect on the year behind us and prepare for the year ahead. With rapidly advancing technology, companies getting acquired,...
View ArticleTap into truth: 10 questions to ask your advertising data provider
Whether you’re in the strategy or execution phase of your advertising campaign, discerning the differences between the data that your media and data providers are using can be difficult, if not...
View ArticleWhy brands and retailers should seize Amazon Prime Day
Tomorrow, Amazon will offer thousands of deals to Prime Members across the globe for the company’s third annual Prime Day. It should be no surprise that Prime Day generates big sales for Amazon; in...
View ArticleLead or get left behind: The top 3 retail trends from NRF
Artificial intelligence, smart fitting rooms, and customized garments are all top of mind for retailers around the globe. There has been an acceleration of technology’s application to the shopping...
View ArticleRecognize your full ROI now: quantifying your offline impact
One of the perks I have enjoyed in working at Bazaarvoice is the ability to satiate my “inner data geek” with the myriad consumer insights contained across millions of pieces of consumer-generated...
View ArticleWinning with consumer-generated content: 5 things the very best companies do
Today we announced the first Bazaarvoice CGC Index, a comprehensive analysis of how our best-in-class brand and retailer clients won with consumer-generated content in 2015. To develop the Index, we...
View ArticleData is the new currency
Data is the new currency. More and more, companies are turning their attention to creating new ways to generate consumer-generated content (CGC). Those who are successful can increase their value to...
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